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What Website Design Companies Must Know About Motion

By Arthur Williams


There seems to be a sense of seamlessness when it comes to the websites that we use today. It makes sense, given the fact that more and more designers have been adopting "less is more" approaches. These matter for website design companies across the board, but motion is still an element that most people take for granted. Here are a few things that you should know about it, as well as how it aids your experience on any well-made site.

First and foremost, motion is one of the most diverse terms in the realm of web design. Most people think of this term and automatically assume that it applies to video content or animated images. While this is true in certain instances, companies the likes of Lounge Lizard can tell you that it means just as much to fluidity between webpages. In fact, the latter is crucial if you wish to create a smoother user experience.

Motion also allows for fewer internal pages to be created. Scrolling sites have become quite common among website design companies, the main reason being that they convey vital information without requiring users to click around from one page to the next. As a result, exploring a website becomes more seamless, almost as if it's natural to move from one section to the next. Motion plays a huge role in this respect.

Lastly, if you are concerned about bandwidth and how much motion takes up, you can put those concerns to rest. It's important to note that web design, in this day and age, is built upon the idea of minimalism. In other words, when there's less data to process, the user experience becomes that much better. Motion is a vital component to any website, but you'll be happy to know that it won't take up much space at all.

Website development and motion go hand-in-hand, which you can probably imagine with the information covered here. There's no denying the importance of this element, but it has to be implemented with the utmost care. This is where experience in web design can come into play. The more that someone knows about this craft, the more likely it is that they will know how to bring motion into the equation.




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