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An Expert Guide To Picking A Motivational Keynote Speaker

By Frances Smith


Conferences excite participants because of several unique aspects. They include invited guests, food, social interaction and the venue. Socialization is a personal initiative while food and venue are easy to master. It is your choice of motivational keynote speaker that will make a difference. How do you choose the right person for your conference?

Conducting background research will help differentiate good speakers from amateurs and hyped imposters. Attending an event where the person is speaking will give you valuable fast hand experience. Where this is not possible, watch videos or follow the person through the media. The issues to look for are audience engagement, mastery of content, delivery style and general presentation skills. Your decision will be based on hard evidence.

Good speakers involve their hosts in preparation of their speeches. This will ensure inclusion of vital information about the participants and organization. Understanding them and sticking to the theme keeps the participants engaged. This calls for a guest who is ready to research thoroughly and pick relevant examples and words that the audience can relate to. This is a way of assimilating to the lives of participants thus generating a feeling of comfort.

Commitment and time are important for speakers to every gathering. Look for a person who is ready to engage with the audience and stay with them for a while. It feels awkward for one to pop in at his slotted hour and disappear immediately after delivering the speech. You need a speaker who can buildup the conversation before and then continue it after his presentation. It enables personal encounters with participants.

Consider a referral from other organizations that have held similar functions. Peers recommend speakers who delivered to their expectations. Further more, some speakers can perform well for one audience and not the other. With a referral, your target guest is already tested. This enables you to know details that are impossible to get from the media or their publicity pamphlets.

Speakers take personal initiative to promote events they are participating. This works perfectly for new events or where you have no track record to boost participation. In instances where you are sourcing for participants, this will boost your campaign. Co-promoting events also involves using own networks to gather momentum. It raises the profile of your gathering and creates greater impact. This can be negotiated when signing the contract or be part of his incentive for speaking at your event.

Caution should be exercised when the guest carries along personal promotion wares. You risk having your event or wares overshadowed by his. It is encouraged because participants have something tangible to carry home. However, the event must remain within your control and not appear as if it is centered on the guest.

There are risks associated with prominent and highly priced speakers. Their message and style of presentation are known. This might not have the desired impact. It is vital for the guest to understand your journey and mission and further be assimilated into the conference. Consulting during preparation and engaging with the audience are the other vital aspects that determine success.




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